
For me I think growth hacking is getting new members, activating them and also retaining them. According to Andrew Chen: Growth hackers are a hybrid of marketer and coder, one who looks at the traditional question. How do I get customers for my products ? and answers with A and B tests, landing pages, viral factor, email deliver ability and open graph.
"The viral way to spread your product is by distributing it on a platform using APIs not MBAs" Andrew Chen.
First of, you must retain active users and get more in the process. Involve your business in social media marketing, email marketing and also push notifications.
As a growth hacker: Learn from others, think about growth and make use of Growth Hacking Tools
A growth hacker is not a marketer but rather different than a marketer. He is a person whose true north is growth.
Facebook does something interesting: Facebook allows you share their products with friends on their platform to make you have experience better. So have different products that compliments the other, like having free ebooks about a product.
Growth Hacking is found in startups but it would some day be definitely found in larger organizations. It is the future of internet marketing.
AirBNB is an example of a company that embodies growth hacking.
According to Neil Patel you have to be a programmer to be a growth hacker. Traditional marketers can't be growth hackers.
They have to be analytical and right brained. You have to pull your users by giving them a reason also push them by going to them to notice you and the product, make them get the product.
Tips:. Blog and be a guest blogger. Write great articles and also share on social media.
Podcasting or Guest Podcasting.
Write Ebooks, articles and whitepapers. Involve in Webinars, SEOs and Contests.
So with this learn more about growth hacking, because it is a great way to improve your startup business.
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